| Description: | This position is with Project SMART (Social Marketing As a Resource Tool), a five year project to reduce HIV infection among Latinos funded by the Centers for Disease Control. The project provides technical assistance and conducts skill-building trainings and workshops to agencies serving Latinos throughout the country. Some areas covered include the design, implementation and evaluation of social marketing campaigns, collection, assessment and analysis of data, developing tools to effectively disseminate a message and achieve desired behavior change in target populations.
This position will work with 6-8 client agencies at any given time, providing staff training, consultation and technical assistance towards the planning and implementation of a social marketing campaign. This may include creating training modules on social marketing basics, conducting focus groups, developing effective messages (including posters, PSAs, billboards, etc), defining the target population and specific efforts to reach it, evaluation techniques and promoting agency collaboration. This position will report directly to the HIV Prevention Program Manager.
|
